Media Committee of E-Census 2020 Discuss the Next Phase of “Your Data Your Identity” Campaign

26 Nov 2019

26 Nov 2019 The Media Committee for Electronic Census of PopulationHousings and Establishments 2020 held its third meeting in Ministry of Information. The meeting was chaired by His Excellency Ali.....

26 Nov 2019

The Media Committee for Electronic Census of PopulationHousings and Establishments 2020 held its third meeting in Ministry of Information. The meeting was chaired by His Excellency Ali bin Khalfan Al JabriUndersecretary of Ministry of Information.

Al Jabri emphasised on the importance of nurturing a culture of updating data and highlightingits role in decision-making and strategic planning. This will be reinforced through boosting media activities in the next phase of the nationwide campaign “Your dataYour Identity”.

Achievements of the campaign’s first phase were discussed during this meeting. The first stage mainly focused on raising awareness about the projectits importance and objectivesinformation required for updating dataprocedures and essentialdocuments.

Shedding light on efforts exerted by the media related authoritiesAl Jabrisaid there has been positive interaction between the project’s stakeholders from the private and government sectors. The stakeholdershave participated in many radio and television programmes as well as disseminated press releaseswhich aimed at encouraging people to update their data. Additionallythey placed the project’s visual identity on their websitesofficial correspondenceelectricity bills and street advertising. The authorities related to E-Census 2020 also issued ministerial announcements and sent text messagesto the public.

“Data is considered as the real wealth that can be utilised for establishing modern societies. E-Census 2020 project aspires to keep up with the rapid growth of big data revolution by building a comprehensive national databasethat is in par with international standards. This information will help us in driving sustainable development,” said Eng. Omar Al IsmailiDirector General of E-Census 2020.

Al Ismaili also stressed on the importance of updating electricity account information as it is considered a proof of the individual’s and establishment’s address.

“Your datayour identity” is a nationwide campaign aimed towards encouraging citizensresidents and institutions across the Sultanate to update their data and ensure its accuracy. This will contribute in providing the national registers with timely and correct data on populationhousings and establishments.